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What is Social CRM?
Social CRM or SCRM, is the use of tools, social services techniques to an able organizations to engage with inbound customer request allowing this way to create meaningful points of engagement....
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Google’s “Micro-Moments” and “Near You” Helps You Growth Your Traffic
By Mary Understanding the user behavior in a multi-device world is one of the most recent mobile marketing priority for any manager and organization to focus on in order to provide consumer oriented...
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Google New algorithm RankBrain. The AI (Artificial Intelligence) System...
By Mary Google new classical algorithm MI RankBrain. The AI (Artificial Intelligence) system operates by teaching itself. Google made another incredible announcement that sent shock waves through the...
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Increasing Your CRO With Twitter’s Followers Demographics’ Data
By Mary, So you have at least 500 to 1000 followers subscribed to your twitter account, but you want to know who are your followers. Having relevant followers who like, retweet, comment and believe...
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How To Save Your SEO Project With Four Contextual Factors
By Mary Even the best consultants will have to deal with challenging clients at some point in their careers, but you want to make sure that before you walk away from an SEO project or client that...
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Instagram Envy
What would social media be if you couldn’t know what your friend had for breakfast? Specifically, a photograph of french toast and an English muffin, selectively filtered, carefully cropped and...
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The Psychological Difference Between Repeat Purchase & Brand Loyalty
Explaining the psychological difference between repeat purchase and brand loyalty. When consumers become committed to a brand and make repeat purchases over time, they are brand Loyalty customers....
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Google Is Introducing Rich Cards for Mobile Marketing Growth
Rich cards are a new Search result format building on the success of rich snippets. Just like rich snippets, rich cards use schema.org structured markup to display content in an even more engaging...
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Do SEO Rankings on a Subdomain Affect a root Domain?
Someone asked me this question on social media, so I decided to create a blog post about this topic. I had a client that was ranking really well on the sub-domain, which was the company’s blog and not...
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Google Search Structure Data Markup Helper Explained
Knowledge graph, google highlighter, snippets, cards, structure data, schema and so on. Are all the new kids on the block that emerged after google’s continues effort to create semantic artificial...
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Brand New Logo for the American Marketing association (AMA)
“The American Marketing Association (AMA) was established in 1937 by visionaries in marketing and academia. Today, the AMA has grown to be one of the largest marketing associations in the world, with...
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Learn Marketing with Steve Jobs
The core of marketing hasn’t changed throughout the years and despite the many techniques and approaches, there is one consequential truth, and that is, where there is a market in need, there is a...
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What Is International SEO?
International Digital Marketing (IDM) –also called International SEO. International digital marketing is simply the application of an umbrella term for integrated marketing methodologies, applications...
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5 common mistakes with rel=canonical
Webmaster Level: Intermediate to Advanced Including a rel=canonical link in your webpage is a strong hint to search engines your about preferred version to index among duplicate pages on the web. It’s...
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Why not using a mobile-friendly website is putting your business back to the...
The Search landscape has changed drastically; users search with different types of devices in different formats and the information is accessible right away through rich snippets, images, critic...
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Baidu follows US tech giants and opens Artificial Intelligence Tools
Baido has opened a machine learning tools to the Internet’s AI community following in the steps of other Microsoft, google and facebook. The Search AI tool is called PaddlePaddle is now open source....
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Accelerated Mobile Pages Startup Guide
This post is a comprehensive guide to Accelerated Mobile Page from Google. AMP is a project google launched in an effort to make mobile websites load faster in mobile devices. It uses a different web...
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International Business Startups’ Guide [development, proposition & business...
You are starting up your digital marketing business or working for a startup in USA or a oversees country. The first thing you need to get your focus on is on international business development in the...
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Map the buyer journeys associated with each of your personas
Map the buyer journeys associated with each of your personas, outlining what they will be looking for during each stage. Identify keywords that they will likely use along the way and the types of...
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